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Jess Johansen Bell

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Reality TV Star of Netflix's Byron Bae's, Brand Owner of 'Johansen'

Passionate Melbourne mum of three, Emmaline Carroll Southwell, erupted on social media platforms with her interactive family based content and wholesome approach to parenting.


A recent TikTok post of her ten and four-year-old sons reading out a poem encouraging kindness and acceptance regardless of sexuality, gender, and race, was viewed by millions of people in less than a week and sparked the interest of publishing powerhouse, Affirm Press, securing her a book deal instantly. Her content promotes fostering children’s creativity organically through mural arts and her authentic voice advocates for a more progressive modern Australian family. Although she strives for the most holistic method of parenting, she recognises that all parents make mistakes and views parenting as a continuous learning journey. With a family mission statement that boasts equal treatment to its core, Emmaline is pursuing a better future, not just for her kids but for kids all around the globe.